Optimize your Video's Title, Description, and Tags with relevant keywords that people are searching for.
Do a Keyword Research to determine which keywords are beneficial and easy to rank on Google and Youtube.
Highly optimized Youtube videos can appear on Page 1 of Google and Youtube without doing anything else.
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Low Competitive Keywords are ideal to target in order to rank on Page 1 on Youtube and even Google. Medium & high competitive keywords are more challenging.
KEYWORD RESEARCH
To get an idea of which keywords to target, simply put your "Primary Keyword" on the Youtube search bar, without clicking search.
Now, you will see a Drop-Down List of keywords appear, get ideas from the drop-down keywords list.
Now, go to Google's Keyword Research tool, and see what traffic figures are displayed.
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Long Tail keywords are generally easier to rank, as opposed to 2-3 word keywords, so target those keywords!
YOUTUBE TITLE
Place your "Primary Keyword" naturally in the Title of your Youtube video.
Youtube Titles must be Eye Catching and even Controversial to lure in clicks.
Its always good to start the title with "How to" or "Learn how to"
Youtube Titles should be around 70 characters long.
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Use this Headline Analyzer to determine the effectiveness of your titles- https://coschedule.com/headline-analyzer
YOUTUBE DESCRIPTION
Place your "Primary & Secondary Keywords" naturally in the Description of your Youtube video.
Youtube descriptions must provide interesting information to entice users to interact and comment on your Videos.
Youtube Titles should be around 100 characters long, but you have 5000 characters to use.
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Mention your keywords verbally in your videos too, helps a lot with the rankings.
CATEGORIES AND TAGS
Remember to update your categories to indicate to Google who to target for your audience
Add multiple tags with the necessary keywords inserted into them.
NOTE
Do not repeatedly spam the same keyword as you can get your account banned from Youtube.
MENTION YOUR FOCUS KEYWORD THE FOLLOWING TIMES
TITLE
Mention it Once in your Title
DESCRIPTION
Mention it Once in your Description
TAGS
Mention it Once in your Tags and
VERBALLY
Mention it Several times verbally in your video (if possible)
