Monitoring your backlinks means keeping track of the websites that link to your website. This is important for SEO (Search Engine Optimization) because the more high-quality websites that link to your site, the higher your site will rank in search engine results.
Monitoring your backlinks also helps you identify any potential issues, such as spammy or low-quality links that could harm your search engine rankings.
Additionally, monitoring your backlinks can help you identify opportunities to acquire more high-quality backlinks. This section will explain how to track your backlinks with your SEO campaigns.
MONITOR BACKLINKS
This is our recommended website to monitor your backlinks:
< < You will receive a 14 day trial to try out the software and determine if its right for you. > >
INSTRUCTIONS
Sign up and confirm your email address on https://monitorbacklinks.com/
Add your Domain. Select the "With Google Analytics" option if possible.
Connect your Domain to Analytics or connect it directly.
Add your Competitors. Go to Google and type in your "Primary Keyword", select the 2 first ranking websites.
Add your Primary Keywords and Select your Country Location
BASICS OF THE PROGRAM
Once you have added your details, look to the vertical menu located on the left hand side of the screen.
OVERVIEW OPTION
This provides an overview of your backlinks, and here you can see a Graph that displays the exact days your links were crawled in a period of:
Last Month
Three months
Last Year
Forever
The Red Lines on the graph represent Nofollow links, and the Orange Lines represent Dofollow links, with the date beneath them.
YOUR LINKS OPTION
Look at the horizontal menu here with all the different types of links that are pointing to your website.
ALL LINKS
This displays all the types of links pointing to your website
LINKS THAT GOOGLE CONSIDERS
These are links that have been successfully crawled and indexed. These are good links that pass good link juice.
LINKS THAT GOOGLE IGNORES
These are links that cannot be crawled, either they have been removed, the website server is down, or they do not allow crawling. There are many reasons, but these links do not provide any link juice.
LINKS WITH WARNINGS
These are links that can negatively impact your SEO Rankings. There are warning signs for poor metrics and should be removed once spotted.
LOST LINKS
These are links that were crawled and indexed, but now no longer appear. The website server is either down, or your website link was removed for multiple reasons.
LINK ANALYSIS OPTION
This provides information on the websites you are linking to. It also displays how your link appears on their site,
TLD DISTRIBUTION
This displays the Extension of domains your website is linking back to.
If you are doing local SEO, you should target websites with the same extensions as your country.
(Example: USA- .com; South Africa- .co.za ; Greece- .gr)
IP DISTRIBUTION
These refer to the Country Location of the websites linking back to your website.
As mentioned above, always target websites in the country you wish to do SEO.
TOP ANCHOR TEXT
These refer to the Text used in your backlink.
Anchor texts should include your keywords, but a good variation of keywords, URLs, brand names, long tail, and generic keywords.
FOLLOWED VS NON- FOLLOWED
This is your link profile of Do-follow and No-follow backlinks. A good percentage for this ratio is:
Do Follow = 75%
No Follow = 25%
COMPETITOR LINKS
This is a spy tool that allows you to see what your competition is doing.
You can see the following information:
WHERE THEY PLACED THE LINK
See which websites they targeted, and target those same sites.
WHAT CONTENT THEY USED
To get a backlink from another website, you must provide them with value, such as a high-quality article. This tool allows you to see what content your competition is using.
THE ANCHOR TEXT USED
This allows you to see what anchor text your competition used. Figuring out a safe and smart anchor text strategy is important for SEO. Using your primary keyword too much in your anchor texts can lead to serious search engine bans.
OTHER TOOLS
RANK TRACKER
This tracks the progress of your primary keywords associated with your account. You can see your rankings improve with this section, to determine if your SEO strategy is effective or not.
DISAVOW TOOLS
This tool allows you to remove bad links pointing to your website. Having too many spammy links pointing to your website can potentially drop your rankings.
CONCLUSION
Play around with the program, if you are serious about doing SEO and building links, this is a great tool to use. I find it to be simple and affordable.
