WHY ITS IMPORTANT?
Selecting the right affiliate offer is detrimental to the success of your campaigns. This section will focus on how to select high-converting offers on Clickbank.
TOP AFFILIATE OFFERS
Normally, the offers displayed on TOP of affiliate platforms are the ones that Convert the best. Go to "Sort by Results", and select Gravity score to be sure.
GRAVITY SCORE
The most important factor of an affiliate offer is a Gravity Score. Target a gravity Score that is 45 and above. These are the best offers!!
REFUND RATES
Look at Refund Rates. Many offers could have a High Conversion Rate, but also a High Refund Rates. You do Not receive commissions on refunded products.
COOKIE DURATION
The cookie duration refers to the amount of time that a cookie will remain active on a user's device after they click on your affiliate link. Look for offers with longer cookie durations to ensure that you will earn a commission even if the user doesn't make a purchase right away.
BRAND REPUTATION
Consider the reputation of the brand you are promoting. If the brand has a bad reputation, it can be hard to convert users into buyers and you also don't want to associate your reputation with a bad one.